Nantwich vehicle salvage firm SYNETIQ has teamed up to support Superbikes outfit TAS Racing for the 2020 Bennetts British Superbike Championship season.
BMW Motorrad UK’s official British Superbike Team will adopt the title “SYNETIQ BMW Motorrad” for the forthcoming BSB series.
Riders Bradley Ray and Taylor Mackenzie will drive the team’s S1000RR machinery.
Philip Neill, Team Principal at TAS Racing, said: “We are understandably delighted to announce our new partnership with SYNETIQ, especially as this will be their first experience as a sponsor in motorcycle racing.
“The British Superbike Championship provides a great platform for brand exposure and we look forward to entering this new chapter together as SYNETIQ BMW.
“2020 marks a significant landmark for TAS Racing – being our 20th anniversary year and together with two dynamic young riders, we hope to mark the occasion with some success.”
Richard Martin, managing director at SYNETIQ, added: “We’re thrilled to announce our new partnership with TAS Racing.
“Many of our employees are huge motorbike racing fans, myself included, so this is a particularly proud moment for all of us.
“We’re looking forward to following the team’s campaign this season and wish them the absolute best of luck.”
Scott Grimsdall, BMW Motorrad UK Marketing Manager, added: “We’re very pleased to welcome SYNETIQ into the TAS Racing team for 2020 in what we hope will be a very exciting and competitive British Superbikes Championship season.
“With two young and ambitious riders we have high hopes for a successful season on board the S1000RR.”